The PANONE Color of the Year 2021 Has Been Announced
Pantone brings together Ultimate Gray and Illuminating Yellow to create a connection of strength and hope.
The announcement we've been waiting for from Pantone is finally here! This year, the Color of the Year is a combination of two colors: Ultimate Gray and Illuminating. Pantone has combined these two powerful colors as a message of continued strength and hope to lead us into 2021.
These two different colors have been combined to show how different elements can be connected and strengthen each other. Ultimate Gray, a solid and reliable shade, is paired with the warming and optimistic Illuminating to create a feeling of happiness supported by strength.
Much like the light at the end of the tunnel, this strong color combination is a sign of things to look forward to in 2021. This isn't the first year Pantone has chosen two different colors for its color of the year (think back to 2016's Rose Quartz and Serenity combo). However, choosing two colors to combine feels more fitting than ever, as Laurie Pressman, vice president of the Pantone Color Institute, puts it: "We all know we can't do this alone."
How the Color of the Year is Used
Over the past 20 years, the Pantone Color of the Year has had a major impact on product development and purchasing decisions across a wide range of industries. From fashion to interior design to industrial design and product packaging, the Pantone Color of the Year 2021 will be a huge inspiration.
How the color of the year is chosen
The Pantone Color Institute's color experts search the globe for the most important color influences in entertainment, travel, art, fashion, design, new technology and environmental issues. The final color selection is influenced by what they find in global culture that serves as an expression of a mood or attitude. It's no surprise, then, that the 2021 color of the year is so hopeful and powerful.
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